Digital Printing

Digital printing techniques for textiles, promotional gifts and packaging

Digital printing is a modern and versatile technology that allows direct reproduction of artwork, logos and full-colour images on a wide variety of materials without the need for printing plates or screens. It’s the perfect solution for short runs, quick production and unique personalisations on clothing, gifts and packaging.

In the textile industry, DTF (Direct to Film) printing enables high-resolution transfers onto cotton, polyester or blended fabrics, ensuring vibrant colours and long-lasting flexibility. For rigid materials, UV digital printing uses inks cured by ultraviolet light to print directly onto plastic, metal, glass or wood, allowing for raised effects or glossy finishes with special UV coatings.

Main features of digital printing

• High-definition reproduction of complex graphics and photographic images.
• Ideal for medium to small print runs or on-demand production.
• Compatible with both natural and synthetic fabrics, rigid objects and flat surfaces.
• DTF: long-lasting colour transfers on apparel.
• UV: direct printing on objects with gloss or embossed finishes.

Perfect for customising

• T-shirts and workwear – ideal for merchandising, events and branded uniforms.
• Promotional gifts – such as pens, bottles, power banks and tech accessories.

Benefits of digital printing

• Vivid CMYK colours, fine details and smooth gradients.
• Perfect for complex artwork and full-colour personalisation.
• Fast production with no set-up or plate costs.
• Suitable for fabrics, plastics, metals, glass and wood.
• Option for raised textures and gloss finishes using UV inks.

Examples of digital printing

Here are a few real examples of digital printing applied to fabrics and branded products:

All images show real digital prints made with high-definition inks and professional-quality finishes.

Return to the overview of printing techniques to compare methods, materials and available options on Shop for Shop.