Tips for Custom Promotional Products

15 Sep

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From Office to Home: How to Choose the Right Smart Working Gadgets

In the evolving balance between working on-site and working remotely, companies face an interesting challenge: maintaining motivation, identity and a sense of belonging even when employees are working from home. Smart working gadgets thus become essential tools—not just functional, but also symbolic..

10 Sep

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What to Write on a Personalised Pen? 3 Creative Tips

In an age dominated by digital channels, a personalised pen retains a timeless charm: it is simple, useful, everyday—and, above all, an effective means of imprinting your brand in the mind of the recipient. It’s no surprise that many companies choose pens as giveaways at trade stands, corporate even..

02 Sep

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Seed Paper: What It Is and How Plantable Paper Works

In the world of sustainable communication and creative branding, seed paper is emerging as one of the most original and eco-friendly solutions. It is not just an alternative to traditional paper, but a true green marketing tool, capable of turning a giveaway that would normally be discarded into a s..

31 Aug

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How to Organise Your Personal Planner: Strategies to Take Control of Your Day

Organising your day is an art that develops gradually. In an increasingly fast-paced world, having a well-structured personal planner can make all the difference between reacting to time or managing it effectively. Whether you prefer a daily, weekly, or monthly planner, learning to use it methodica..

25 Aug

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Dutch Calendar: Why Is It Called That?

The Dutch calendar is a familiar object in countless Italian homes, offices and businesses—even for Italians living abroad. You may have seen one or even own one without knowing what it’s called or why. These calendars feature Italian-language text and are particularly designed for Italian communiti..

21 Aug

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Personalised gym gifts to welcome new members (or reward returning ones!)

The start of a new sports season brings energy, fresh goals and a valuable opportunity for fitness centres: the chance to strengthen ties with new members and reward those who renew their subscriptions. In this context, custom gym giveaways prove to be powerful and effective marketing tools. Offerin..

12 Aug

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The Top 5 Custom Sports Merchandise for Branding

In the world of promotional marketing, custom sports merchandise is one of the most effective ways to strengthen brand visibility. Whether it’s for sporting events, gyms, fitness centres, amateur teams or simply wellness-themed corporate gifts, the right sports item combines practicality, emotion an..

04 Aug

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Infinite Pencil (or Perpetual Pencil): What It Is and How It Works

The infinite pencil, also known as the perpetual pencil, is a rising innovation in the world of customisable promotional items and sustainable stationery. Unlike traditional pencils, this one never wears down or needs sharpening, retaining the same shape, weight and writing performance throughout it..

30 Jul

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Sustainability in the Workplace: Why Choose Custom-Branded Bottles for Your Team

Sustainability in Business: Why Corporate-Branded Reusable Bottles Are the Smart Choice for Employees In recent years, sustainability has become a strategic priority for businesses. It is no longer a transient trend, but a profound cultural shift embraced by organisations of all sizes and sectors. C..

24 Jul

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Custom Branded Items for Non-Profits and Charities: Raise Awareness on a Budget

Custom promotional items for charities and non-profits: visibility on a tight budget Charities and non-profit organisations work towards a clear goal: creating social, environmental or cultural impact, often with limited financial resources. In this context, every communication effort must be both e..

21 Jul

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Custom Packaging for Perfumery and Beauty Retail: Practical Ideas

Custom Packaging for Perfumery and Beauty Sector: Practical Ideas In the beauty and perfumery sector, aesthetics go beyond the product itself — they encompass the entire experience. Packaging is a vital part of the customer journey, and when customised, it becomes a strategic marketing tool that ref..

15 Jul

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How to Organise a Charity Event: 7 Practical Ideas

Organising a charity event means blending heart, organisation and creativity. Whether it's a fundraising drive or a solidarity initiative, every detail can contribute to its success. And a well-run charity event can truly make a difference! Yet behind the spontaneity of an engaging event lies caref..