"Put a custom winter beanie with your company logo on someone's head and you get effective and lasting advertising!" This could be the slogan accompanying your new marketing campaign after reading this article and realizing the powerful marketing tool that custom winter beanies are.
In this article, we will show how a personalized gadget like a beanie can provide visibility to your brand and raise awareness among a wide audience while also being a highly functional accessory for those who receive it as a gift, as it protects against cold temperatures. Keep reading and get ready for a new advertising strategy based on... beanies!
Why choose custom winter beanies among the many personalized corporate gadgets
When choosing to advertise through corporate gadgets, companies find themselves with a myriad of customizable items with logos. It can become complicated to choose one if, in addition to the available budget and the need for a gadget consistent with the type of business, there are no clear secondary objectives (such as wanting to retain a certain target of customers, encouraging new customers to return to purchase, or showing attention to particular situations or themes) beyond the main goal of advertising, nor the audience to whom they will be given, nor the occasions or period in which to give them.
Custom winter beanies are suitable for many businesses
A custom winter beanie is a creative and functional way to promote your brand, an excellent choice for companies looking to increase brand awareness without spending a fortune on traditional advertising. It is well-suited for both prestigious businesses and others less so; it can become part of a work uniform or be given to employees as an occasional reward for their work or to distinguish them from others by highlighting their belonging to the company.
Custom winter beanies are the right gift in winter
Custom winter beanies are a great way to make your brand visible during the cold months: they can be worn by employees, customers, and even their friends and family, taking your company's brand around the city. Especially during those times when it's harder to leave the house, your brand will easily appear on the heads of everyone who wears it. Thus, they not only keep your employees and customers warm during the coldest months but also serve as a mobile billboard for your brand.
Other advantages of using custom winter beanies for brand promotion
In addition to helping increase brand visibility and awareness by acting as a form of mobile advertising wherever it's cold and they can be worn (in the office, on the street, in the gym), there are other advantages to their use as a marketing tool:
- Low cost and effectiveness: they are a way to promote your company's brand at a much lower cost compared to other gadgets and especially compared to traditional advertising, such as TV spots or print ads; this cost can decrease as the quantity of custom beanies increases, as higher quantities correspond to lower unit costs.
- Long-lasting advertising: they are an excellent choice for long-term brand promotion as they continue to circulate and make the brand visible as long as they have a useful life and can be reused, therefore even for several years.
Creative ways to use custom winter beanies for brand promotion
We have already said that they lend themselves as gifts on various occasions. Among these, we suggest the most classic ones, but you can get creative with many other ways:
- Corporate gifts: they can be given to employees or customers as a sign of appreciation for their work or attention.
- Corporate events: they can be distributed at corporate events such as trade shows or conferences; they can be worn by company employees during events, creating a uniform and professional look.
- Sports events: they can be used as gadgets in sports events where you decide to sponsor.
- Launch of a new product or service or in conjunction with special promotions.
Where to order custom winter beanies: Shop for Shop the convenient choice
There are many websites that offer customization services for winter beanies and many other gadgets. Shop for Shop, with its long experience and its ability to create gadgets in high-quality materials with the utmost attention to detail, remains the most convenient competitor from all points of view.
Types of custom winter beanies available in the Shop for Shop catalog
In the Shop for Shop catalog, you will find different types of beanies to choose from, in various colors, the one or ones you prefer, such as knitted beanies (a classic, available in a wide range of colors; economical to customize, they are ideal for companies that want to create a casual and relaxed look); single-thread beanies, double-thread beanies.