Customised Bags

Why choose to advertise with customised paper bags

Personalised logo bags have a number of qualities that make them perfect as a corporate advertising tool. Thanks to their versatility and durability, they are bags with multiple uses and purposes both for companies that make them as promotional gadgets and for customers who receive them as gifts.

8 good reasons to use customised paper bags in a marketing strategy

The purpose of any marketing strategy is to enlarge and consolidate a market share. Retaining current customers and winning over potential customers is necessary in this strategy. Corporate promotional products such as paper bags with logos or slogans can be used to make the brand visible on many different occasions and to imprint it in the minds of customers. They are suitable for the promotion of a new product, for sponsoring activities, as a company promotional product to be given to customers at company events such as trade fairs or new business openings, or even the celebration of special anniversaries. Here are eight reasons why a company should consider including customised bags in its marketing strategy.

1. great customisation possibilities: they can easily be personalised with your company logo, slogan and colours in a unique way that makes them easily recognisable and associated with your company
2. versatility: they can be used by customers on different occasions in different ways, from shopping at the supermarket to shopping of any kind, but also for transporting documents, clothing and whatever else they need for a day out
3. constant brand visibility: thanks to the wide use that anyone can make of them on a daily basis they make the brand visible wherever the customer takes them, increasing the spread of the company's advertising message
4. adaptability: they adapt to be the perfect company gadget for the most diverse occasions, from the launch of a new product to that of a promotion, from trade fairs to new openings and company anniversary celebrations to many other occasions
5. resistance and durability: unlike other forms of advertising, such as flyers or posters, bags can last for years thanks both to the resistant, high-quality materials they are made of - which make them durable for a long time - and to their usability - with the possibility of being reused many times and circulating the brand as many times.
6. economic advertising investment that lasts over time: compared to other advertising investments, they have a much lower initial cost without any loss of quality; moreover, thanks to their durability, they are an investment that produces long-term returns; they are an investment with an excellent quality-cost-gain ratio
7. customer loyalty: as they are very useful for your customers they will use them regularly and in this way your company will always be present in their minds, increasing the likelihood that they will decide to buy from you again in the future
8. reinforcement of brand awareness: they are useful for creating a coherent and coordinated brand image with other promotional products (customised pencils and pens with logo, customised mugs, customised clothing...), thus reinforcing your visual identity.